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| 1. | What are 1st, 2nd , 3rd and 4th generation web sites? | |
| 2. | What does a successful site look like? | |
| 3. | What do customers want in an eCommerce site? | |
| 4. | How do you design a site to support people with varying needs? | |
| 5. | How should graphics be used on a web site? | |
| 6. | How should you create effective web copy? | |
| 7. | What should you include on your online shopping site? | |
| 8. | Do you need to complete your site before you begin publishing? | |
| 9. | Chapter summary |
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